Property agents comparison (Agt A & S)
The property Sale comm is usually 2% & 1-month rental commission for 2-yrs lease
Many Agents (Agt-A) wants this whole sum or equal share (50%) of the total comm on co-broke by merely introducing the property. Now compare this to the other successful property
Agent (Agt-S); Who commands respect, a performer, having ready customers.Who can convince seller from 1% to std 2%, and maybe from 2 to 2.5%Where the seller willing to authorise Agt-S to act for him (whereas, seller won’t authorise
Agt-A to sell on his behalf) When Agt-S gets a client to represent; he will present professionally; from dressing, talking, manners and knowledge on realty, current market trends or on the national economy.
Agt-S also get the realty documents in order, he collects all material details of the property he deals, do a CMA (comparative market analysis), deploy several marketing channels to advert (own contacts, social media, own website, property portals, etc). He may even consider target marketing based on the kind of clients that fits the property.
Agt-S ensures the subject property mrktg materials are done properly; via several nice pictures, videos, etc which are attractive!
Agt-S can advise his clients as required, offer a std TA or S&P, handle the OTP, can refer capable property lawyer if asked.
Agt-S is usually prompt, tactful and able to manage the clients.
Agt-S handles all the work till handover; yet make no decision that owner can blame.Summary*
Agt-A will always have problem securing a client* On co-broke,
Agt-A likely to ask equal share with Agt-S and also collect comm from his own client, yet not doing equal part of services that Agt-S do.*
Generally, Agt-A is unreliable *
Property Owners may not want to work with Agt-A*
Likely Agt-S may not need Agt-A to close the dealResults: Agt-A will always face many challenges & may even leave the profession eventually; while Agt-S will continue to do well.
The property Sale comm is usually 2% & 1-month rental commission for 2-yrs lease
Many Agents (Agt-A) wants this whole sum or equal share (50%) of the total comm on co-broke by merely introducing the property. Now compare this to the other successful property
Agent (Agt-S); Who commands respect, a performer, having ready customers.Who can convince seller from 1% to std 2%, and maybe from 2 to 2.5%Where the seller willing to authorise Agt-S to act for him (whereas, seller won’t authorise
Agt-A to sell on his behalf) When Agt-S gets a client to represent; he will present professionally; from dressing, talking, manners and knowledge on realty, current market trends or on the national economy.
Agt-S also get the realty documents in order, he collects all material details of the property he deals, do a CMA (comparative market analysis), deploy several marketing channels to advert (own contacts, social media, own website, property portals, etc). He may even consider target marketing based on the kind of clients that fits the property.
Agt-S ensures the subject property mrktg materials are done properly; via several nice pictures, videos, etc which are attractive!
Agt-S can advise his clients as required, offer a std TA or S&P, handle the OTP, can refer capable property lawyer if asked.
Agt-S is usually prompt, tactful and able to manage the clients.
Agt-S handles all the work till handover; yet make no decision that owner can blame.Summary*
Agt-A will always have problem securing a client* On co-broke,
Agt-A likely to ask equal share with Agt-S and also collect comm from his own client, yet not doing equal part of services that Agt-S do.*
Generally, Agt-A is unreliable *
Property Owners may not want to work with Agt-A*
Likely Agt-S may not need Agt-A to close the dealResults: Agt-A will always face many challenges & may even leave the profession eventually; while Agt-S will continue to do well.